Management

Our management have experience in competitive intelligence and enterprise software with leading corporations throughout the world.

Founders & partners

Founder

Marc Phillips

Founder & Director  ·  Palo Alto, CA

Marc is the Founder & Director of SearchForecast Inc, 

With 20+ years in online analytics, his previous company APT Strategies was sold to Jupiter Research (NASDAQ: JUPM) in 1999.

Marc co-founded GlanceGuide Inc. (acquired by The Nielsen Company), was sole investor in WebIP (acquired by NetNames in 2014), and has been Managing Partner at Arafura Ventures since 2011.

He holds a BCom (University of Melbourne) and has authored 4 books including Inside Silicon Valley.

Partner

Bert Solivan

Partner  ·  New York City

Bert is a highly skilled executive in digital marketing, management, and research. Most recently VP Audience Development at Ziff Davis (8 years), and previously SVP of Digital Media at News Corporation after serving as GM of FOXNews.com and FoxBusiness.com. He was also a shareholder and advisor of GlanceGuide Inc.

His expertise spans SEO, ASO, paid social, market research, competitor intelligence, and M&A due diligence for private equity and venture capital firms.

Bert holds a BA from Lafayette College and an MA from George Washington University’s Graduate School of Political Management.

Client Testimonials

With SearchForecast's guidance and industry expertise, we implemented the names of television shows and radio programmes by keywords in meta tags and URLs for the BBC iPlayer site and have seen higher rankings in search engines.

A
Anthony RoseHead of TechnologyBBC Media & Technology

Vice presidents & specialists

Andrew Shotland

VP, Local optimization

15+ years in internet strategy and SEO. Has worked with LATimes.com, NYDailyNews.com, NBC.com, Cox Communications, and many more top internet brands.

Richard Andrus

VP, Client services & channels

10+ years in product management and sales at XO Communications and GTE Internetworking. Responsible for partner strategy and enabling partners to sell SearchForecast services. MBA from Cal State East Bay.

Raymond Norwood

VP, Digital

Enterprise sales career at One Communications and XO Communications (NASDAQ: XOHO). Holds a BA in English Literature from Arizona State University. Based in New York.

Assaf Igell

VP, Affiliate marketing & media

Previously analyst at iGaming Israel with $1.5MM+ monthly ad-spend. Co-founded Syntryx Inc. Manages tens of millions in paid search, CPA, and social media. Based in San Francisco.

Riyaz Lakhani

VP, Technical services

Engineering graduate with a Business Management diploma from England. Former practice head at Cybage Softwares (EMEA). Leads a team of 15 engineers in the SearchForecast India division.

Zak Khan

VP, WordPress & eCommerce development

Full-stack developer with 150+ WordPress and eCommerce sites built worldwide. Expert in themes, plugins, and payment gateways (PayPal, Square, Stripe). SearchForecast client since 2008.

Creative & operations

Hayleigh Stevens

Content specialist & writer

Expert in B2C and B2B writing — from technical whitepapers and website prose to blogs and social media. Develops client personas and balances keyword-driven content with genuine reader engagement.

Kent Ishill

Lead designer

Design philosophy rooted in analytics and user-testing. Specializes in user-led design capturing key success metrics: page views, lead generation, and eCommerce conversions.

Cassandra Flaurez

Traffic manager

Helps clients systematize paid, organic, and social programs via Google Analytics, Salesforce, HubSpot, and BI platforms — turning data into clear, actionable insights.

Advisors

Advisor  ·  Alumni

Drew Ianni

Chief Digital Officer Global Forum

Drew is currently Chairman of the Chief Digital Officer Global Forum (CDX). From 2007–2010, Global Conference Chair of ad:tech and previously CEO of @mosphere, BBDO’s digital marketing division. Former Equity Analyst at Lazard Frères & Co and online advertising analyst at Jupiter Research. Based in New York City.